The competition seeks to promote the tasty, colourful, fresh, versatile and healthy world of Tenerife's tropical and exotic fruit, as desserts for restaurants and as ingredients of cakes.

Not only does Tenerife's range of tropical fruit provide a spectacle of colour, freshness and healthiness, but it also furnishes the brightest colours in the gastronomy of the Canary Islands. Versatile, with a broad spectrum of flavours and textures, fruit is the star attraction in the new international trend in creative but healthy desserts.